Cutting Edge Strategies and Trends in Digital Marketing

Change you business in 1 breakfast! 30 March 7am to 10 am

ItalChannel brings you an exclusive business breakfast with the international speaker, marketer and innovator Simone Zanetti, as seen in our social channels “Brand Up”.

SOLD OUT Programme

This breakfast seminar offers an exclusive opportunity to gain valuable insights into the latest developments and emerging trends in digital marketing.

Simone Zanetti, a seasoned Sales & Marketing expert with over 30 years of experience, and the founder of multiple digital marketing agencies on 3 continents, will be sharing his knowledge and expertise in this seminar.

The seminar will commence at 7:30 am, with a light welcome breakfast, and concludes at 10:30 am with a networking coffee session.

Attendees will learn about various topics, including:

using A.I. as a competitive advantage in sales and marketing
selecting the best platform for B2B and B2C advertising
identifying and discovering your target audience
creating content that can’t be ignored
determining the right budget for a digital marketing campaign that produces ROI fast
expanding into new markets lowering risks and accelerating profit and market gain

This seminar is ideal for CEOs, MDs and marketing directors who want to stay up to date with the latest developments in the fast-changing digital marketing landscape. Attendees will leave with actionable strategies and insights to help maximise their marketing ROI and drive business growth.

The seminar is capped at 50 seats. Register now to secure your spot at this exclusive breakfast seminar with Simone Zanetti, brought to you by ItalChannel.

Programme

What will you learn at the seminar?

7:30 Welcome breakfast

Registration opens at 7:00

The seminar starts at 8:00 sharp.

Please join us for breakfast on time so you don’t miss out.

8:00 Using Artificial Intelligence as a competitive advantage in sales and marketing

According to Mitra Azizirad, Corporate VP for Microsoft AI, every successful company will become an AI-company in the next five years, indicating that AI is now the next level of competitive advantage for companies who wish to accelerate growth and retain their competitive position.

Simone will share with you practical examples of how to use AI tools to accelerate your business sales and brand reach.

Selecting the best platform for B2B and B2C Advertising

It’s a common misconception that LinkedIn is only suitable for business, while other platforms are geared towards consumers. However, this belief couldn’t be further from the truth.

Simone, who has spearheaded hundreds of successful online campaigns, will reveal how to target B2B and B2C clients effectively on the most suitable platform, with the right messaging, to reach the right audience… while reducing your ad spend.

Identifying and discovering your target audience

The first step of any successful campaign is to identify and target your ideal audience. Who are your clients? Why do you want to spend ads money reaching people that will never buy from your brand?

Simone will share with you advanced tactics to reach only the people you want, and nobody else.

Creating content that can’t be ignored

With over 30 years of experience in content creation and a background in psychology, Simone has developed a method to trigger a subconscious response when people see his content online.

He’ll share with you how to do it.

Determining the right budget for a digital marketing campaign that produces ROI fast

If you have tried to increase the budget of your online ad campaigns, you might have experienced a decrease in the quality of the results. There is a specific reason for that.

During this session, Simone will provide you with safe methods to optimise your budget to ensure maximum growth.

Expanding into new markets lowering risks and accelerating profit & market gain

Expanding your business into new markets is an exciting opportunity! However, the reality is that there are many variables that can jeopardise the success of the operation and/or make it much more expensive than you anticipated.

During the seminar, Simone will showcase how modern digital marketing offers inexpensive tools to avoid unnecessary expansion costs and target new markets effectively from the start.